Matt Newman created the Genesis III series because he wanted to create the lightest and best balanced rod on the market at a price that anglers can afford. The Genesis III delivers all this with the highest quality upgrades and the same great value!

Genesis III comes in all of the same great models for every technique and applications From the medium action 6’9″ weighing an unbeatable 3.2 ounces all the way to our 7’11” punch rod weighing a mere 5.8 ounces, putting an IROD in your hand you’ll feel the difference right away! And because IROD gives you the best balance and feel, our rods have all day fishability (yes, we said fishability) whether you’re a hardcore derby/tourney angler or just want a rod that delivers utmost sensitivity, balance and control.

The iRod Genesis III Series Rods are high quality bass fishing rods that feature premium components and styling, yet retains an affordable price tag. iRod’s Genesis III Series of casting rods offers anglers a full line of 14 technique specific bass fishing rods that encompasses the entire spectrum of bass fishing applications; from worm fishing to chucking the big swimbaits. With design influence from several of the top professional anglers, the iRod Genesis III Rods are designed to meet the needs of bass fishermen from the novice to expert level. We offer the complete line of Genesis III Series Casting and Spinning Rods. The Genesis III Casting Rods from iRod are the second generation of iRod’s lineup of bass fishing rods. The initial success of the Genesis Series inspired iRod to seek out ways to improve their next generation. The result of their introspective analysis resulted in iRod designing the Genesis III rods to be lighter, yet still retain their precise actions and strength.